Online Publishing

By Zo Nicholas

WP Best  NewsPaper Theme

Choosing a new theme  to use for a website is not a decision to be taken lightly. There are a few issues to consider carefully and it all really depends on the main purpose of the website. Once the purpose is agreed upon then choosing the correct theme is a more simplified process. One of the best themes around that I know  of  is the WP Best Newspaper Theme  – a theme that can be applied to most any purpose as it is so adaptable and can be used as a basic platform for most anything.

The WP Best Newspaper  Theme based on the Semiomantics NewsCast Script is an all time favourite with many online publishers. The Best WP Newspaper Theme is one of many themes developed and tuned by Semiomantics. The theme utilises an attractive layout, magazine or news, that introduces both text and graphics and is suitable for countless online applications such as gardening news, car sales, real estate, holidays just to name a few.

Best WP NewsPaper Features

Here are just a few of the features that make this newspaper theme administratively friendly: 

* Easy to admin area – navigate through various sections with ease
* Media Gallery for both images/photos and video
* Auto image resizer – easily display photos and images
* Easy to use category navigation
* Countless Widgets increasing flexibility of layout and composition.
* Banner Ad Management area
* Small Ad Management area
* Ideal for product integration
* Easily adapted for Social Network Marketing

As with any other newspaper, the ad management areas can be used to sell advertising space to clients or as an advertising space for personal products or affiliate marketing.

The Newspaper theme is also  very much a firm favourite with many marketers who use it as a platform  to display products with both images and detailed product information creating a very eye catching display. You can take any plain site and turn it into an attractive  feature-rich portal. With its ease of customisation its a quick and easy way to have a professional looking site.

Best WP NewsPaper by Semiomantics

Not everyone has the time  to take out from their busy schedule or  business to learn how to set up a site nor how to configure it to reach the highest performance levels on search engines  as is needed to successfully market products online. At Small Busines Consulting  we take the time to listen to your specific business requirements to provide you with the best possible solution.

Best WP Newspaper Theme Performance

WP Best Newspaper Theme is a finely tuned Semiomatics script with unequaled high performance on Google Top 10 ranking and stability. The Best WP Newspaper Theme by Semiomantics is only available at selected eShops online  – it comes, set up, configured, fully optimised and delivered to you upon completion of your order, ready to use.  All work on the site is carried out by a licenced Semiomantics Consultant to provide you with complete customer satisfaction.

Working From Home News adapted as a Home Business Online Newspaper with the latest home business news.  

Gardentalk News adapted as an online Home Garden news and tips newspaper and product advertising.

Author: Zo Nicholas, Media, Marketing, Publishing. Co-Founder of YORGOO, Ycademy,YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader or Subscribe by Email.

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Read more..

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By Zo Nicholas

Creative Book Covers for stories

There are many stories written, and yet many of these stories lie unprinted.
 
Today, the internet has opened up so many wonderful possibilities for authors, who’s books would otherwise lie unpublished. With the many easy to use programs that abound, like Microsoft Word, it’s much easier to get a book written, then published as an ebook and finally have a book cover made.

Stories Never Told

I remember way back as a child, my mother would tell us a story at bedtime. Each story would be different, capturing our imaginations and leaving us spellbound as we drifted of to sleep.  These stories were never told on paper, lost forever to outsiders but still vivid and alive in our memories.

Book Covers for Stories

Once you have your story and created the book as a pdf then you really need a book cover. ‘Don’t judge a book by it’s cover’ but then isn’t that the thing that attracts the eye and inspires you to look further, well I would say so! And then of course its the title and subtitle, and the editorial that helps to make up the readers mind to whether he will or will not purchase the book.

Book covers come at affordable prices if you don’t have the know how or patience to create your own. You can check the prices at the Small Business Shop. Covers are custom made to order at prices you can afford.

Author: Zo Nicholas, Media, Marketing, Publishing. Co-Founder of YORGOO, Ycademy,YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader or Subscribe by Email.

This page is wiki editable click here to edit this page.

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By Zo Nicholas

Author: Zo Nicholas, Media, Marketing, Publishing. Co-Founder of YORGOO, Ycademy,YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader or Subscribe by Email.

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By Zo Nicholas

Author: Zo Nicholas, Media, Marketing, Publishing. Co-Founder of YORGOO, Ycademy,YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader or Subscribe by Email.

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By Zo Nicholas

Branding Yourself Online

Following upon on my previous posts about branding and branding your business online it is also important to brand yourself, taking control of your own name, your image and your reputation, and your authority, if you don’t others will do it for you and maybe even not too kindly.

Personal Branding

Personal branding is all about ‘YOU’, who you are and what you stand for, and how you want others to see you, your personal identity. First impressions are still so important. This impression online is created by what you write about, how you write it and how you present yourself visually via a personal blog, website or these days on any of the interactive social media  sites like Facebook. Today online its about transparency, being visible, openness and accountability.

Developing your personal brand, your personal style comes with time but the ‘basic elements’ of who you are remain the same. Developing ‘YOU’ comes from a lot of soul searching and from digging deep in your own ‘Secret Garden’, which is certainly not an over night affair.

Your Personal Brand

Your Personal Brand is all about communication, letting others communicate with you, creating trust and  empathy. Every visual aspect of you, your business, your personal information portrays you. Always be true to you!
 

“Always be a first-rate version of yourself, instead of a second-rate version of somebody else.”  Judy Garland

Personal Blog

To have a Personal blog or website is a real ‘MUST HAVE’, in order to be in total control of your name, your image and what you stand for. A place where you can portray yourself in who you are and what you do, your like and dislikes, building your authority. A complete package that can be identified as you in  your writing, your style and your images. 

AND….. it is all very much tied up in the wrapping, the presentation. It  all counts. Your site communicates, builds empathy, builds relationships. Blogs are very much an asset these days as they increase your visibility ranking higher on search engines.

You may not be the worlds best but demonstrating your authenticity, integrity, honesty goes a long way to creating a positive image online.

Author: Zo Nicholas, Media, Marketing, Publishing. Co-Founder of YORGOO, Ycademy,YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader or Subscribe by Email.

This page is wiki editable click here to edit this page.

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By Zo Nicholas

Branding your business online.

There are many businesses out there online these days, each business promoting its own specific product/s. To be noticed each business has its own image of the product it sells in the market. Branding your business online is one of the most important elements of advertising.
One of the first steps to branding your business is the name you choose for that business.

Brand Name

The name you choose becomes your “brand name” a type of trademark, used to identify you on any marketing material you use, from letterheads to T-shirts and identifies you as the brand owner of the products or services you provide.

Register the Brand Name

Online we register the brand name by registering a domain name. Offline the owner of a business can do this through trademark registration, protecting his rights to the brand. Whether you run a small home business or  any project online registering your domain on the internet is a must , and the first investment into your business online.

Domain Registration

Domain registration is a very simple process of selecting a name, filling out a form and making a payment.

At Cashbizzhost we sell internet domain name registrations with a premium service. You will find our domain names to be one of the best values around.

Domain Registration Prices

Top Level Domain name (TLD) a .com is offered at:

* U$12.95 per domain for 1 year
* U$25.00 per domain for 2 years

Other domains such as country-code top-level domains and generic top level domains are offered at varying prices.

Cashbizzhost also offers many FREE SERVICES with domain registration:

* 100 personalized email addresses -
Create up to 100 personalized email addresses and forward them to other email addresses.

* Web/URL forwarding -
Forward/redirect/frame your domain name to any other URL/website on the web.

* Name-my-phone -
Give your phone a memorable, meaningful, identity.

* Name-my-map -
Ever want to give someone directions to your home or business, with an easy to remember name?

With every registered user we offer full customer support.

For more information feel free to contact me to discuss your requirements.

Author: Zo Nicholas, Media, Marketing, Publishing. Co-Founder of YORGOO, Ycademy,YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader or Subscribe by Email.

This page is wiki editable click here to edit this page.

By Zo Nicholas

Discovering Photoshop – Action Scripts

There is so much more to Photoshop than first meets the eye. I am sure that once you start to understand some basic functions you will soon discover the Photoshop action scripts. 

Photoshop Action Scripts

The Photoshop Action Scripts take the work out of  creating more complex designs. The action script once activated automatically performs the detailed tasks that it would take to create the final result. There are many of these action scripts to be found online. The example I have chosen is the ‘photobox’ which you can download from here and then follow the installation proceedure. 

How to use Photoshop Action Photobox

As you see from the image above this action script creates a very cool effect. Click on the image above to see it full size.

Once you have installed your script open your Photoshop and then the image that you wish to use. Go to WINDOW on the toolbar and select Actions. In the actions menu select ‘photobox’. When the dialogue opens select photobox then click on the arrow button below to play. Just sit and watch as the script takes over and performs the actions to create the box image.You may then need to resize the final product to the desired size you require. Cool eh?

It took me a few tries to get the image centered on the cube, but this comes with a bit of practice. Practice makes perfect they say.

Photoshop Tutorials by Ycademy

For more Photoshop Live trainings and tutorials you can join the next session at Ycademy. For more information about trainings feel free to contact me here.

Author: Zo Nicholas, Media, Marketing, Publishing. Co-Founder of YORGOO, Ycademy,YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader or Subscribe by Email.

This page is wiki editable click here to edit this page.

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By Zo Nicholas

Discovering Photoshop

Following up on previous live training on the various Photoshop features given in an Ycademy session here are some fun examples of  testing some of the features.

My sweetheart using the  Ellipse Border.

Using a simple graphic  and playing around with the Kaleidescope feature this new fun graphic was achieved:

Photoshop Tutorials by Ycademy

There will be many more Photoshop tutorials following up on the basics that have already being learnt. As you go further into Photoshop you begin to realise that there are endless possibilities and you are only limited by your own imagination.

Author: Zo Nicholas, Media, Marketing, Publishing. Co-Founder of YORGOO, Ycademy,YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader or Subscribe by Email.

Read more..

• Photoshop Tutorials
• Advertising with banners
• Internet Marketing Services
• Britain’s Big Freeze continues
• Britain’s Big Freeze
• Windows 7: God Mode Tip
• Happy New Year 2010
• Happy New Year MMX
• Daily Online Training Calls
• Christmas 2009 and beyond

By Zo Nicholas

Internet Marketing services

Marketing a product, any product, whether on or offline requires planning. Offline, you need the services of an advertising company to market  your products, or if you do it yourself and use the services of a  publisher and/or leaflet distributor, newspaper/magazine advertising. Online there are many Internet Marketing Services offered that provide effective marketing campaigns with measurable results and Google top ranking.

Internet Marketing

The advantages of Internet Marketing is that it is relatively inexpensive if you compare cost ratios with offline advertising campaigns, online there is much wider audience that a company or small business can reach. With the increase of internet users world wide and today’s technological advances, Web 2.0 strategies  encourage much more consumer interactivity online, product research with smooth and speedy shopping results.

Internet Marketing Strategy

In order to achieve success in marketing a product online it requires a internet marketer to develop an internet marketing strategy, one that clearly defines and targets a specific audience in order to achieve measurable results. Discuss your specific needs with a qualified IT Cosultant who will guide you through the complexity of  a successful marketing campaign.

Results can be easily measured with the use of web analytics to ascertain the efficiency and value of any marketing campaign providing value for money.

Internet Marketing Services

Internet marketing Services are many and varied. There are many ways in which you can communicate your advertising message to a targeted  audience.

* Email marketing
* Banner Advertising
* Contextual advertising
* Social Media optimisation
* Search engine optimisation (SEO)
* Search engine marketing (SEM)
* Mobile Advertising

just to name few of the methods applied to internet marketing.

Mobile Advertising

Mobile advertising is a recent phenomena, a trend that cannot be ignored. The mobile industry is developing fast and growing. Many of the larger companies have already adopted the mobile medium as a way to advertise their products. Small businesses to are beginning to see the value and are adopting this method of advertising targeting specific audiences.

Author: Zo Nicholas, Media, Marketing, Publishing. Co-Founder of YORGOO, YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader or Subscribe by Email.

This page is wiki editable click here to edit this page.

By Zo Nicholas

Daily Online Training Calls 2010

A new year  and the start of a new decade with 2010, MMX,  and a new schedule of Daily Online Training calls that start next week on  Monday 11th January 2010 in yorgotalk.com at 8p.m. London Time.

Learning Online

In today’s fragile economy jobs are no longer secure.  Developing a second income stream is a way to supplement an inome for many people these days. Make 2010 the year when you learn to market your business, profitably online.  Your business needs exposure on the internet in order to flourish. Learning online entirely from the comfort of your own home is the easiest way to start learning marketing that will make your home business a success.

Semiomantics XO 2010 Edition

We start the learning curve in 2010 with a one day seminar based on the new edition of Semiomantics XO. The new edition of Semiomantics XO does not require any plug-ins. Anyone running a wordpress blog knows exactly what a pain these can be. If you have never used a wordpress blog before this is a great way to start, especially if you look for high visibilty and authority on search engines. For more information on this subject just leave a message here. Semiomantics XO 2010 Edition, what a superb script to start 2010 rolling!

Author: Zo Nicholas, Media, Marketing, Publishing. Co-Founder of YORGOO, YORGOO Press and Semiomantics. If you enjoyed reading the above, please consider following future tips and strategies by RSS reader or Subscribe by Email.

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